Sourdough buns set Schlotzsky’s apart

HUNTINGTON — In 1971, Don and Dolores Dissman opened a small sandwich shop in Austin.

The first location originally only had one sandwich on the menu, now called the Original, featuring lean smoked ham, Genoa and Cotto salamis, three types of cheese, olives, red onion, lettuce, tomato and mustard on a sourdough bun. They chose the name Schlotzsky’s simply because they thought it was funny.

Today the chain has over 380 franchises (including one in Huntington) spread about over 36 states and some other countries. It also offers a much larger menu including a wide variety of sandwiches, wraps, Panini sandwiches, pizzas and salads. The Huntington location has been open since October 1995.

“This is our 40-year anniversary,” David Stuart, franchisee of the Huntington Schlotzsky’s said. “Corporate is planning some promotional items for later in the year. All stores around the country are going to be going through a re-imaging program. We are going to be doing some remodeling. We are planning on putting in some new paint, taking down some old artwork and putting in some new art. We have just received a bid with a contractor which is working with corporate to remodel the beverage station and counter later this year. We are also looking into the possibility of bringing in Cinnabon, which is a sister chain to Schlotzsky’s.”

The Original which is modeled after a New Orleans Muffuleta remains the chains most popular sandwich. A Original sells for $4.99 a small, and $5.99 for a medium.

“I’m from Huntington and was living in Cincinnati and discovered Schlotzsky’s and wanted to open a franchise,” Stuart said. “I originally wanted to open one in Cincinnati, but the corporate office didn’t have any opportunities there. They knew I was from Huntington and recommended I open one in my hometown. We looked at several locations before opening, and initially considered the Huntington Mall but this building was under renovation and it made sense to come here to downtown Huntington.”

In addition to the wide selection of sandwiches, he serves personal gourmet pizzas. The pizzas range price from $4.59 for a Vegetarian Special to $4.99 for a BBQ Chicken & Jalapeno.

“What sets us apart is that all of our sourdough buns are baked from scratch,” Stuart said. “We bake our own pizza crusts using the same ingredients as our bread. The proofing, baking, and seasoning is different. Our most popular pizza is the BBQ Chicken & Jalapeno. In fact nationally we sell two barbecue chicken pizzas for every pepperoni. We also do catering for all types of events from groups as small as five people, to as large as 1,800 people at Cabell Huntington Hospital.”

Schlotzsky’s is located at 844 4th Ave. in downtown Huntington. It is open from 10:30 a.m. to 8 p.m. Monday through Friday and 11 a.m. until 8 p.m. on Saturdays. The store is closed on Sunday. Cash and all major credit/debit cards are accepted. No checks are taken at this time. An assortment of sandwich trays and other catering options are available. For catering orders customers should try to call a day ahead. For catering, carry-out orders and more information call 304-525-8044. A menu and company information can be found online at www.schlotzskys.com.

By Paul Sebert

Source: Huntington Herald-Dispatch

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